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big numbers and
the impact of
what we do_

0Mn Minutes

TV video content monitored

0+

TV Channels MONITORED

0Mn

TV viewing individuals

0Mn

Individuals watch TV every week

0Petabytes

of data are processed annually - larger than the "Aadhaar card" database

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HERE'S HOW WE COLLECT DATA
FOR YOUR analytical needs_

EMBED AUDIO WATERMARKS

01

EMBED AUDIO WATERMARKS

PLAYOUT & BROADCAST

02

PLAYOUT & BROADCAST

BAR-O-METERS

03

BAR-O-METERS

VIEWERSHIP DATA

04

VIEWERSHIP DATA

our awards & recognitions_

  • Left Leaf Image BARC India won the Data Visualization Award for it's Insight Tool - Bio News

    Data creativity awards 2019

    Right Leaf Image

    BARC India won the Data Visualization Award for it's Insight Tool - Bio News

  • Left Leaf Image BARC India won the ET MODI Award for Leadership & Excellence In R&D

    Right Leaf Image

    BARC India won the ET MODI Award for Leadership & Excellence In R&D

  • Left Leaf Image BARC awarded the 
Most Innovative Company in the
Service - Medium Enterprise category

    Right Leaf Image

    BARC awarded the Most Innovative Company in the Service - Medium Enterprise category

  • Left Leaf Image BARC India awarded for the Recognizing Champions of Indian Innovation

    Industrial Innovation Awards 2018

    Right Leaf Image

    BARC India awarded for the Recognizing Champions of Indian Innovation

  • Left Leaf Image BARC India awarded
for Technology Excellence in 
Market Research

    Right Leaf Image

    BARC India awarded for Technology Excellence in Market Research

Our
Stakeholders_

BARC India has been promoted by the Indian Broadcasting & Digital Foundation (IBDF), the Indian Society of Advertisers (ISA) and the Advertising Agencies Association of India (AAAI), based on the 60:20:20 formula (IBDF 60%, ISA 20%, AAAI 20%).

know more
Image Graph Home Image Graph Home Image Graph Home Image Our Stakeholders - BARC India
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